Course
digicode: WPRES2
WordPress Website Optimization: Performance, SEO, Security, and AI
Course facts
Download as PDF- Analyzing and improving the performance of your own WordPress website in a targeted manner
- Identifying security risks and implementing appropriate protective measures
- Using AI for content creation, SEO, and website management
- Automating workflows and reducing administrative overhead
- Identifying potential for optimization systematically
Do you already have a WordPress website and want to make it faster, more secure, or multilingual? Or are you looking for tips to make your day-to-day work with WordPress easier? Then this one-day hands-on course is just what you need.
1 WordPress Audit
- Analysis of your own website
- Performance
- SEO
- Security
2 Performance & SEO
- Core Web Vitals
- Image optimization
- Structure & internal linking
3 Security & Maintenance
- Updates
- Backups
- Plugin management
- User permissions
4 Modern WordPress Workflows
- Full Site Editing
- AI support
5 Automation & Productivity
- Practical content planning (with AI)
- Helpful plugins
- More efficient editorial processes
This course is structured as an informative, illustrative, and hands-on teaching sequence that includes exercises to follow along with and practice on your own (you'll be working on your own website).
This course is aimed at anyone who is responsible for a WordPress website and wants to run it more successfully, securely, and efficiently.
It is particularly suitable for:
- Marketing and communications professionals
- Content managers and website administrators
- SMEs, associations, and organizations with their own websites
- Self-employed individuals and entrepreneurs
- Agencies and freelancers with WordPress experience
Basic knowledge of WordPress and initial experience. You will need access to a personal or business website.
Information about classroom equipment
Our courses are usually held on Windows devices. However, we are happy to provide you with an Apple computer in Zurich, Bern, and Basel upon request. Please let us know in advance by emailing info@digicomp.ch. Of course, you are also welcome to bring your own laptop.
If you are participating virtually, we recommend using an additional monitor (not just a laptop) so that you can follow the lesson and participate fully.