Creating AI images with Adobe Firefly & Co («AIFIRE»)

• Getting to know the power of Adobe Firefly: generating images from text (from photorealistic to fanciful), generative fill/replace, and automatic colour fills and text effects
• Gaining a basic understanding of generative AI
• Achieving better results through effective prompt engineering in Adobe Firefly

1 Getting Started

• Artificial Intelligence (AI) in general
• Generative AI in particular
• How generative AI works
• How generative AI affects the creative process

2 Possibilities of generative image AI using the example of Adobe Firefly

• Generate pixel images
• Generate vectors
• Extend/enhance images
• Using references for styles and compositions
• Excursion: Firefly in Photoshop
• Excursion: Firefly in Illustrator

3 AI Skills

• How Text-to-Image works
• How do I teach my AI? Getting the results you want with Prompt Engineering
• Legal know-how

4 Sample projects from web design, photography, and social media content creation, as well as ideas/topics brought by participants

5 Workshops

• Create and set up completely new images
• Adapt existing images
• Plan and implement image sequences with consistent characters/objects

6 Q&A session

7 Conclusions & Outlook

An informative, exemplary, and practice-oriented teaching sequence with exercises to participate in and follow along with. The course is designed as a hands-on workshop with plenty of time for individual questions. The focus is on working out results together, trying them out live, sharing, discussing and Q&A sessions, as well as the technical background and practical application.

This course is aimed at anyone who wants to improve their skills in working with AI-generated digital images. This includes beginners, photographers, administrative staff, as well as aspiring graphic designers, marketing professionals, and social media managers who want to create or edit images and graphic elements.

Completion of the following courses or equivalent knowledge is required:

Information about Classroom Equipment
Our courses are usually held on Windows devices. However, we are happy to provide you with an Apple computer in Zurich, Bern, and Basel upon request. Please let us know in advance by emailing info@digicomp.ch.
Of course, you are also welcome to bring your own laptop.
For virtual participation, we recommend using an additional monitor (not just a laptop) so that you can follow the lessons and participate fully.

Adobe CC Software
Adobe Creative Cloud software will be made available to you without restriction in the course rooms during the course.
If you are participating virtually, you can work on your own device. Please let us know if you do not have your own «Adobe Creative Cloud» license. In this case, we will be happy to provide you with the software via remote access for the duration of the course. 
The remote environment will be set up on a Windows device; Apple devices are not an option here. Unfortunately, it is not possible to use this environment beyond the course period.